ACT | The App Association is set to host a panel discussion at the South by Southwest (SXSW) conference focusing on data breaches and encryption. The event will take place on March 12, 2025, at 2:30 PM CT in Salon K of the Hilton Austin Downtown.
The panel will include ACT | App Association General Counsel Graham Dufault, alongside several small business entrepreneurs who are members of the association, as well as data privacy advocates. The discussion aims to address the importance of cyber-hygiene in reducing risks and maintaining encryption as a critical part of infrastructure.
This event comes in light of recent developments such as Apple's decision to remove its end-to-end encryption feature in the UK, which has caused concern among developers and users. As cybersecurity threats evolve, it becomes crucial for entrepreneurs and small businesses to safeguard their data and privacy.
Participants will gain insights into how high-profile data breaches affect disenfranchised communities more severely. They will also explore how encryption plays a vital role in protecting against cyber threats. Practical advice for improving business cyber-hygiene will be shared, along with discussions on how policymakers can support encryption and cybersecurity without hindering innovation or growth.
The App Association represents small and medium-sized technology companies globally. Its members include entrepreneurs, innovators, and independent developers from various industries within the app ecosystem. The association works to foster a policy environment that encourages innovation while providing resources for capital raising, job creation, and technological advancement.
