Tia Woods dreams of helping bring exposure to Black brands and helping those in her community build and keep wealth.
With her business, ITS The Room, Woods, an author, small business owner and elected official in her hometown of East Hartford, now shows off the latest Black brands in a new space inside the Connecticut Post Mall.
“ITS The Room was started with a common goal — to help other creative professionals begin and establish their own successful ventures,” said Woods, who started the business in 2019 with her daughter, Tiana Allman.
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ITS The Room is a retail business focused on expanding and exposing Black brands, while also giving designers an opportunity for legacy and wealth building, Woods said.
“We give people a chance to build wealth and leave a legacy,” she said. “The goal is to attract people to come in and buy and help keep money in our community. I want to help people in our community build wealth.”
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