Brad Smith Vice Chair and President at Microsoft | Official website
Cognizant and Microsoft have announced a global partnership aimed at expanding the adoption of generative AI in the enterprise and driving industry transformation. The partnership will leverage Microsoft Copilot and Cognizant’s advisory and digital transformation services to help employees and enterprise customers operationalize generative AI and realize strategic business transformation.
Cognizant's CEO, Ravi Kumar S, highlighted the potential of generative AI, stating, "Generative AI can be a game-changer for virtually every business in every industry, opening up new possibilities for innovation, efficiency, and growth." He also emphasized their commitment to investing $1 billion in generative AI over the next three years to explore its potential for clients and end customers.
Microsoft's executive vice president and chief commercial officer, Judson Althoff, expressed optimism about the partnership, stating, "Our expanded partnership with Cognizant will help organizations harness generative AI to transform business operations, enhance employee experiences, and deliver new value for customers."
The partnership aims to accelerate AI adoption and innovation, with a focus on industry-specific transformation. Cognizant and Microsoft will collaborate to deliver industry-specific solutions using Copilot Studio, allowing users to create and customize their own industry-specific Copilots.
Examples of use cases under development include projects in media, manufacturing, education, and communications sectors. For instance, Cognizant is working with a media company to develop a generative AI-based solution for translation and localization of video content using Microsoft technology.
To support these efforts, Cognizant has established an Advanced AI Lab and a network of AI Innovation Studios across various locations. The company is also a member of Microsoft’s Responsible AI Council, emphasizing responsible and ethical AI practices.
The partnership between Cognizant and Microsoft aims to drive innovation, enhance customer experiences, and transform business operations across various industries. Through the integration of generative AI technologies, the two companies are poised to lead the way in advancing enterprise AI adoption and industry-specific transformation.
