CTA launches film series showcasing technology's impact on society

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CTA launches film series showcasing technology's impact on society

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Gary Shapiro CEO at Consumer Technology Association | Official website

The Consumer Technology Association (CTA)® has launched its second original short film series, “The Human Component,” produced by BBC StoryWorks Commercial Productions. The series features innovative technologies that support a more resilient planet, stronger societies, and healthier communities through compelling human-led films and immersive written content.

“We’re thrilled to highlight innovative technologies that are improving the lives of millions,” said Gary Shapiro, CEO of CTA. “This series shows real-world examples of technology innovation that's making our planet more sustainable and bringing people closer to their communities.”

The innovations highlighted in the series address global concerns such as healthcare inequity, unemployment, climate change, and food insecurity. A 2023 Technology as a Force for Good report concluded that the cost of delivering the UN’s sustainable development goals could be reduced by up to 40% by implementing and scaling existing technology.

“The Human Component” celebrates global collaboration by showcasing organizations that demonstrate the potential of technology in improving lives. The series explores technological solutions actively changing lives worldwide, including children whose hospital stays have been improved through video games, a French start-up creating plant-based chicken used by a Michelin chef, and a family rehoused after losing their home in the 2023 Turkey-Syria earthquake.

Featured members in this second series include AliveCor, Cisco, Magic Leap, ORBBEC, Panasonic, Philips Foundation, The Starlight Foundation (Nintendo), Verizon, Xandar Kardian, and CTA Foundation grantee Augmental. Through these stories, “The Human Component” aims to uplift efforts made to help communities through technology and inspire global cross-industry collaboration.

To learn more about "The Human Component," visit: www.cta.tech/Human-Component

About Consumer Technology Association:

As North America’s largest technology trade association, CTA® represents the tech sector with members ranging from startups to global brands supporting over 18 million American jobs. CTA owns and produces CES®, a leading tech event worldwide. More information is available at CTA.tech or on Twitter @CTAtech.

About the CTA Foundation:

Launched in 2012, the CTA Foundation connects people with disabilities and older adults to technologies that enhance their lives. It has provided over $7.3 million in support to non-profit organizations across the United States. More details can be found at www.CTAFoundation.tech.

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