The decision by the European Union to put the EU-U.S. Data Privacy Framework (DPF) agreement into action on Monday, July 10, 2023, was hailed by the international trade group for technology called the International Technology Information (ITI) Council.
According to a press release, the EU's decision was the final step to put the DPF program into action.
“The Data Privacy Framework establishes a clear and reliable system that protects fundamental rights of citizens, provides legal certainty for businesses, and safeguards the continuity of commercial activities involving the movement of data across borders," John Miller, ITI's Senior Voce President for Policy and General Counsel, said in the release.
"We commend the European Union and United States’ efforts to finalize this crucial program and will continue to partner with governments as it is operationalized.”
According to a press release, the DPF initiative, which will replace the EU-U.S. Privacy Shield, was launched by President Biden and President of the European Commission Ursula von der Leyen in March 2022.
Since the Court of Justice of the European Union (CJEU) decided to invalidate the EU-U.S. Privacy Shield in 2020, more than $7.1 trillion in yearly economic activity between the EU and the US that is supported by transatlantic data flows has been in peril.
The new EU-U.S. DPF will address the significant concerns raised by the CJEU by establishing independent and legally binding redress mechanisms for EU and other citizens, as well as privacy and civil liberties safeguards to ensure the necessity and proportionality of U.S. signals intelligence activities, the release stated.
This determination of GDPR followed the publication of revised intelligence community policies and practices and President Joe Biden's Executive Order last October that designated the EU and three additional EEA nations as "qualifying states."
ITI has urged U.S. and EU governments to strike a new agreement to ensure that companies may share data overseas. As the leading voice for the global digital industry.
ITI applauded the launch of what was at the time called the Trans-Atlantic Data Privacy Framework last year, according to the press release.
ITI had urged the Biden administration to give a deal top priority in its 2022 Action Plan for U.S. Policymakers. In its 2021 U.S. Competitiveness Agenda, ITI also emphasized the essential significance of cross-border data flows to the American economy.
