Alan Butler Executive Director and President | Official website
The Federal Trade Commission (FTC) has taken action against data broker Outlogic, banning them from selling 'sensitive' locations. This decision came after privacy advocates, such as the Electronic Frontier Foundation and Electronic Privacy Information Center, pushed for stricter regulations on Outlogic's use of location data.
In comments filed with the FTC in February, the privacy advocates stated, "The order should not introduce a distinction between ‘sensitive location data’ and other location data, as all location data is inherently sensitive in nature."
The FTC's move to restrict Outlogic's sale of 'sensitive' locations reflects a growing concern over the privacy implications of location data usage. This decision highlights the ongoing efforts to safeguard consumer privacy in an increasingly data-driven world.
