Senators Coons, D-Del., Blackburn, R-Tenn., Klobuchar, D-Minn., and Tillis, R-N.C., introduced the Nurture Originals, Foster Art, and Keep Entertainment Safe Act (NO FAKES Act) today. The legislation aims to create a new intellectual property rights scheme for the use of voice, appearance, or likeness. Critics argue that the bill could undermine Section 230, limit freedom of expression, and restrict fair use—principles essential to the growth of information gathering on the internet.

The Computer & Communications Industry Association (CCIA), which has advocated for balanced copyright and fair use laws for over 50 years, expressed concerns about the proposed legislation.

Brian McMillan, CCIA Vice President for Federal Affairs, stated: “Without provisions that allow for fair use and free expression online, this legislation would dramatically change the internet. We understand the risks of false information that appears real, as our members deploy many algorithmic tools to identify and respond to deepfakes. This legislation emphasizes liability over support for these efforts. We strongly encourage Congress to work with all stakeholders to better identify the problems they are all trying to solve.”